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AllStar Company facelifts continue as we start to more closely hone in on our mission.

Our first love has always been affiliate marketing, on the webmaster side of things, which has led us to make several decisions regarding our holdings.

First, our domain ownership covers too many niches. Some are general, some are shopping, while the majority rest around the affiliate marketing arena.

We are "weeding out" some of the more general domains and have listed them for sale on afternic to start with, then some other changes have occurred in recent weeks as follows in no particular order:

1. The social network at http://www.affiliatemarketing.bz/community has been closed up and a forum installed on the site to replace it. This came as a suggestion from several users, and we liked the idea. It's there!
2. http://www.allstar-network.com, which was our original domain for the social network before NING in its infinite wisdon decided to shut it down. It is now an information site, and has an affiliate program search engine attached to it.
3. We have added another new content site. This one sells ready made articles to webmasters. We are going to offer an option to sell quality articles for our members who write, on a consignment basis. More details will be released soon. Meanwhile, we are working to populate the site with articles. The site is called Unique Web Content.
4. We have added 2 merchant account sites to our holdings. They will of course deal primarily with getting businesses setup with a merchant processing account. AllStar Merchant Accounts is the first, and then JonMar Merchant Services was added. JonMar helps to get merchant accounts for those with less than stellar credit.

What is real affiliate marketing? The question is best answered by telling you what it is not. Real affiliate marketing is not choosing a product or a service, and joining some social network and trying to get people to buy.

The web is a content driven medium. People are in search of websites laden with information. Information that is directly related to what they are are interested in or trying to learn about. Affiliate marketing is an intricate process in which you provide people with the information that they are looking for, and present it such a way that they will be enticed to perhaps click-through your links and make a purchase.

The Thrifty Dollar is an effort being undertaken by the AllStar Company to bring quality merchandise to consumers at significant discounts over regular retail prices. All merchandise offered by the store is a minimum of 50% off the standard retail price.

Along with all the other changes our company is going through, we decided the main website needed a change too! So please bear with us as we overhaul all of our websites and bring you a better overall experience with our company!